Re: ESPN, BT, Euro, Premier and Sky Sports news
Quote:
Originally Posted by Media Boy UK
-That Guardian reports says that Warner Bros. Discovery is set to stop using a Eurosport UK brand.*
*Bit more info:
-In GB - Eurosport is set become BT Sports.
-In EU - Eurosport brand will stay as now.
Information from Guardian - no real updates since February.
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It doesn't say that anywhere in the article, it says
Quote:
From today, we’re starting the preparations to make the EE brand our flagship brand for consumer customers focusing on convergence and future services.
The BT brand will also continue to be used for BT Sport, the pay-TV service set to become part of a joint venture with Warner Bros Discovery, and become the lead brand for its business-to-business and global operations.
BT will also remain as a co-brand on the company’s 550 high street stores and appear in ad campaigns.
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https://www.theguardian.com/business...r-facing-brand
Last edited by 1andrew1; 10-05-2022 at 14:57.
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